Home Improvement - Marketing That Works
We have an audience in Immediate Need of your products and services, with home buyers ready to turn their newly purchased house into the home of their dreams. Home sellers need to get their home ready to get the best price. Affluent home owners that have the means to invest in their home and services. And Realtors® that are a top influencers for home products and services! Builders, Designers, Architects & Consumers. 100% of our readers are interested in Homes & Living with no wasted distribution. Most importantly our Readers want Home Improvement Information!
EXCLUSIVE Content Marketing:
“OWN” the Homes & Land audience!
We believe that advertising and marketing are two very different activities. Running an ad is advertising. Placing your advertising message in a targeted space where your most qualified prospect are frequenting - then using that placement in multiple ways - is marketing.
Going one step further we strongly believe using content to leverage your expertise is the key to gaining trust with consumers, ultimately tipping the scale in your favor when they make a purchasing decision. That’s why we’re so excited about our premium placement marketing plan with content bonuses!
• 65.1% own a single family home
• 55.9% have a household income of $60,000+
• 53.5% are planning to buy within the next year
• 63% Female readers
• 53.5% Married with children
• 74.3% 35-64 years old
• 71.6% read Homes & Land Magazine frequently (6–13 x a year)
• 83.5% are likely to select a company appearing in the magazine
• 76% are likely to trust a company appearing consistently in local magazine (Homes & Land)
• MORE than half want to see home improvement information!
*2012, 4th quarter readership survey of Homes & Land readers